I recently attended the fabulous Ready, Set, Target Style event at the Target store in West Hollywood. Stylists Ali Levine, Erica Domsek and Yarel Ramos, were given fashion challenges and they went head-to-head to create inspired looks for any situation. Zanna Roberts Rassi, a senior fashion editor at Marie Claire and an E! News correspondent hosted the event and Courtney Kornegay, host, personality and blogger of www.courtwalk.com emceed the event. The event judges were athlete, musician and designer Shaun White, creator and founder of Pixi beauty Petra Strand, and style icon, DJ, and model Harley Viera-Newton. Levine is actually a wardrobe stylist and fashion expert at www.alilevine.com, Domesek is founder of www.pisimadethis.com, and Ramos is an on-air talent at NBC/Universal Telemundo.
Levine’s ensemble was colorful, fun and creative. “I’m wearing Target from head to toe, except I’m wearing Loubs (Christian Louboutin shoes). I love how Target is so on point with fashion,” said Levine gleefully.
There were complimentary makeup tips and mini makeup sessions, beauty samples from the award-winning line, Pixi by Petra, and useful fashion tips on how how to style Target’s Fall collection on the spot. There were also light and fruity refreshments with such campy titles as “Right on Target” and “California Citrus Fizz” and snacks as well as exclusive deals with Target’s Cartwheel app to shop all the fabulous looks from the night. It was a super fun night and a great way to kick off the fall season with some stylish and affordable styles and beauty products.
More info at www.target.com and www.pixibeauty.com