Farm Sanctuary (farmsanctuary.org), America’s leading farm animal rescue and protection organization, was benefited at the annual 2015 Golden Globe Awards Style Lounge hosted by Secret Room Events on Friday, January 9, 2015 in Beverly Hills at the super luxurious SLS Hotel. Many nominees and talent attended this lavish invite only event that gifts nominees with exciting new products, exotic trips and getaways.
“We’re honored to be selected as the national benefit charity for the 2015 Golden Globe Awards Style Lounge,” said Farm Sanctuary President and Co-Founder Gene Baur. “Farm animals are smart, emotional animals just like the dogs and cats we share our lives with, and they deserve to be treated with the same respect and compassion.” Protecting farm animals from cruelty that is so prevalent in the farming industry is truly a “cause célèbre.” Donations at the door were welcomed and appreciated.
Notably, several of this year’s award nominees follow a vegan lifestyle (no meat, milk, dairy, eggs, or other animal products) and have spoken out in support of farm animal protection, including Joaquin Phoenix, Jessica Chastain, Woody Harrelson, and Allison Janney, who narrated a short video for Farm Sanctuary about a shy hen named Symphony who gets a new lease on life after surviving a natural disaster.
Farm Sanctuary operates three shelters in New York and California that provide lifelong care for nearly 1,000 rescued farm animals, works to change laws to decrease abuse of farm animals, and promotes compassionate vegan living.
Another charity that was showcased at the event was Hope For Paws (www.hopeforpaws.org ) rescues animals in desperate need throughout California and the US.Known for their heart-breaking and heart-warming videos, they’ve helped spread the word about the plight of homeless animals, all over the world.
Besides having over 50 brands in their fancy style lounge, they had a Bambi Baby Lounge for celebrity babies and kids. This exclusive event teamed up with Giggles N Hugs to have the children throughly entertained with face painting and a cool animal balloonist on site.
All a celeb could desire was on hand at this event such as diamonds, gowns, tuxedos, shoes, handbags and more for nominees and presenters to get “red carpet” ready. Hair styling, luxurious facials, relaxing massages and trendy manicure services were provided. There was also a cigar lounge and refreshments and hand crafted cocktails.
Celebs in attendance were Adina Porter Nominated TV show “True Blood”, Ashley Argota “The Fosters” Nominated TV show, Jason Ritter “Parenthood,” Jenji Kohan Nominated for the “Orange is the New Black”,Josh Brener Nominated for “Silicon Valley,”Kate Linder “The Young and the Restless,” Mark Feuerstein “Royal Pains,” Mekhi Phifer “Divergent, Neil McDonough “Suits,”Omar Dorsey nominated for ”Selma,” Beau Casper, Ronit Elkabetz “Best Actress” & Shlomi Elkabetz” Best director” Nominated for ‘Gett: The trial of Viviane Amsalem.
Their proud Platinum sponsors In the Secret Room Events Style Lounge are Big Slice, Derma E & Moxie Jean.
Other products were:
Stella Carakasi, my favorite designer for sleek yet comfy modern clothes was there. Her mixed material leather and fabric jacket was a standout. I love how this line has a relaxed elegance, yet also incorporates Cali casual wear.
I loved Kathy Fielder’s high end luxury goods. Her bedding, throws, and luxurious pillows makes this tired journalist wanna sleep! “We’re expanding into different lifestyle brands…throws, custom pillows,” said publicist Gretchen Darby.
Big Slice Apples #BigSliceLover Apples were quite refreshing on this warm day. This apple infused treat was so tasty! And it’s portable. You can eat it with a fork! And it is a non-GMO product that is fat and gluten free. Gotta love that!
LA is the denim capitol of the world, so Moxie Jean, voted the #1 site for online resale, is spearheading a movement to make resale accessible and mainstream to a growing community of #resalerockstars. Golden Girls jeans were also there and fit oh so well.
Derma e® is the innovator of vitamin-rich, high-performance antioxidant skincare products that make a real difference in the healthy look and feel of skin. . Every product is 100% vegan, cruelty-free, gluten-free and GMO-free, giving you skin-friendly, earth-friendly formulas that leave you feeling good and looking beautiful.
Bain de Terre gifted their latest product, their green tea thickening and conditioning shampoo and conditioner.
“Our products have no parabens and no synthetics,” says Robert Helmes, of RxClinical Cosmeceuticals.
“You get salons results with natural products,” says Winnie of Body and Soul. “Our products are very gentle and sulfate-free. It has no parabens or perfumes,” added Vanessa Strunk, owner and creator of Body and Soul.
Sente’s president Randy Kriech has worked in the skincare industry for 20 years, so he knows that industry quite well. “Sente’s products contain heperan sulfate, which aids in healing wounds. This is a physician dispensed product that is sold in dermatology offices and plastic surgeons’ offices.”
“Zend natural liquid shots helps with relaxation, mental clarity and calm,” says Sophia Anza, who does special events and is the trade show coordinator for Zend.
“We’ve been called the apple computers of skincare,” said Mojdeh Amirvand, director of Business Development of North America of Ioma, one of my favorite skincare products. “It’s a tech-based skincare line that uses technology to analyze skin. We actually formulate a personalized haute couture anti-aging cream at the counters of Saks Fifth Avenue, which carries this line,” she added.
Jennifer Reeves utilizes Australian boulders from Queensland in her beautiful jewelry.
Del Grosso sauces are a third generation business and they are the oldest family sauce makers.
Guests were introduced to exciting new products in the lounge from The B Belt ,Stella Carakasi, Ideal village products, Chasensully-Locardi-Sway it, Phil & teds, Trinfinity 8 Rejuvenation Technology, Bain de Terre, Zend, Jennifer Reeves designs, Younique, RX clinical Cosmeceaticals, DelGrosso Foods, Devine Gallery, Body & Soul natural haircare, Bellivita, Sente Inc, Snack it forward, colourburst.com, Ioma –Paris, Sleep belt, sleepbelt.ca, Heat Holders- the warm Thermal socks, Tanique, Gurunanda, Kathy Fielder design life style, and Golden Girl Clothing.
Secret Room Events always has the best selection of exotic trips and getaways for celebrity nominees. This year’s Amazing trip is: 7 days in Antigua.
As guests left, they will be gifted an amazing gift bag with so many goodies from the following gift bag sponsors such as Demes, Farrwest, Baby paper, Nubru Coffee, Nerd Skincare, Green soap Inc, Eveden.com, Container store, From Phoenix with love, Magna Fashions, Wondrous Crystals, Bagito /reusable solutions, Chloe wine collections, Hipoglos, Diane Addison Candles, Marina cottage Soap co Inc, Lola Blue, Kortica, The best Deodorant in the world, Pedisavers, Icelandic Glacial, Sprinkles Magazine, MD complete, Mobile Bay Collection, Judi Cakes, Conscious Step, Wellin hand Action Remedies, Zashadu, CollapseAPail.com, Nummy Tum Tum, Lavilin, Evian Facial Spray, Focus Haircare, onestepahead.com, Wicked Bonbon, Riley’s Pet Products –Riley’s organic, Babette, Uzurii Luxury Footwear, Innovation Pet, Ranch Organics, Scent shop, Clifbar, Signature little ones Inc, Lil’ Green Girls, Leota, Innovus Pharmaceuticals, Zipsessory-zipsessory.com, Letarte Swimwear, Focus Haircare
About Secret Room Events:
Secret Room Events produces exclusive gift lounges and gift bags surrounding major awards shows. Secret Room Events is not affiliated with the Hollywood Foreign Press Association. HFPA does not endorse or have any sponsorship involved in Secret Room Events.